ABOUT DANN VERUS
RIDE YOUR OWN LINE.
Dann Verus — Verus is Latin for true, genuine, authentic.
Being true to yourself is the foundation of everything we do.
We believe there’s no one way to enjoy your sport. It might be chasing trails through the mountains, riding your favourite line in the park, skating/cruising the streets, heading out on the water, hiking somewhere new or finding your own kind of adventure.
If you're having a good time, it counts.
We created Dann Verus for people who ride their own way. People who don't need to follow the crowd, fit into one category or pretend to be something they're not.
You choose your own line.
If that means sending it big, pushing your limits and chasing the adrenaline, then go for it. If it means taking it steady, enjoying the surroundings and riding within your comfort zone, that's cool too. Whatever your pace, whatever your line — make it yours.
Ride how you want to ride. Be yourself. RIDE TRUE
MADE FOR MORE
We're not a brand built around one sport.
We know that people who love adventure rarely stick to just one thing. Your weekend might be on the bike, your next trip might be on a snowboard, and tomorrow you could be skateboarding, surfing, wakeboarding or exploring something completely new.
So we wanted to create clothing that works the same way.
Minimalist, versatile pieces made to move with you.
QUALITY THAT LASTS
Quality is a huge part of what Dann Verus stands for.
We want our clothing to look good, feel good and last. BUILT TO LAST
We're not interested in creating something that gets worn a handful of times before being forgotten about. We want to make pieces you'll keep reaching for, wherever your next adventure takes you.
This isn't a throwaway brand.
It's about buying less, choosing well and getting out there.
Whatever your sport. Whatever your line.
Just be true to yourself. And enjoy the ride.
DANN VERUS — RIDE TRUE.